M.184.5158 Behavioral Economics for Managerial Decision Making: Theory and Application | |
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(Behavioral Economics for Managerial Decision Making: Theory and Practice) |
Koordinator (coordinator): | Prof. Dr. Wendelin Schnedler |
Ansprechpartner (contact): | Dilan Okcuoglu (dilan.okcuoglu[at]uni-paderborn.de) |
Credits: | 5 ECTS |
Workload: | 150 Std (h) |
Semesterturnus (semester cycle): | SoSe/WS |
Studiensemester (study semester): | 1-4 |
Dauer in Semestern (duration in semesters): | 1 |
Lehrveranstaltungen (courses): | ||||||
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Nummer / Name (number / title) |
Art (type) |
Kontaktzeit (contact time) |
Selbststudium (self-study) |
Status (P/WP) (status) |
Gruppengröße (group size) | |
a) | K.184.51581 / Behavioral Economics for Managerial Decision Making: Theory and Application | Seminar | 30 Std (h) | 120 Std (h) | P | 20 TN (PART) |
Wahlmöglichkeiten innerhalb des Moduls (Options within the module): | ||||||
Keine |
Empfohlene Voraussetzungen (prerequisites): |
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Zur Zeit sind keine Voraussetzungen bekannt. (No conditions are known.) |
Inhalte (short description): |
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Decision-making processes are influenced by, for
example, social considerations, inter-temporality of choice, risk perceptions
etc. Behavioral economics uses insights from other social sciences to better
understand how certain decisions differ from the assumption of
homo-oeconomicus, a narrowly defined selfish and purely rational decision maker
without cognitive limitations. In this course, we will discuss some
of such deviations in managerial decision-making in the light of behavioral
models and evidence. In this context, the manager should be understood in a
broader sense: Managers as consumers, managers as employees and managers as
leaders. A manager is expected to have a good understanding of consumer
behavior and the factors that can influence purchasing decisions that might
seem to be unrelated to the product itself. A manager should be able to
navigate the world of the organization by understanding employees' motivations
(which are not always material as the standard economic model suggests), limitations
and behavioral biases, and the potential errors in their own judgment. Whenever
applicable, we discuss the formal behavioral models. Therefore, some math
and microeconomics are required. You will have the chance to study a paper in
depth, in which one of the concepts we discuss in the course is applied to a
real life issue, which you can learn more in depth. |
Lernergebnisse (learning outcomes): |
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Fachkompetenz Wissen (professional expertise): |
Studierende... Students
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Fachkompetenz Fertigkeit (practical professional and academic skills): |
Studierende... Students
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Personale Kompetenz / Sozial (individual competences / social skills): |
Studierende... Students
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Personale Kompetenz / Selbstständigkeit (individual competences / ability to perform autonomously): |
Studierende... Students
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Prüfungsleistungen (examinations) | |||
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Art der Modulprüfung (type of modul examination): Modulteilprüfungen | |||
Art der Prüfung (type of examination) |
Umfang (extent) |
Gewichtung (weighting) | |
a) | Klausur | 60 minutes | 50.00 % |
b) | Präsentation | 30 Minuten | 50.00 % |
Studienleistung / qualifizierte Teilnahme (module participation requirements) |
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Nein |
Voraussetzungen für die Teilnahme an Prüfungen (formal requirements for participating in examinations) |
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Keine |
Voraussetzungen für die Vergabe von Credits (formal requirements for granting credit points) |
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Die Vergabe der Credits erfolgt, wenn die Modulnote mindestens „ausreichend“ ist |
Gewichtung für Gesamtnote (calculation of overall grade) |
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Das Modul wird mit der Anzahl seiner Credits gewichtet (Faktor: 1) |
Verwendung des Moduls in den Studiengängen (The module can be selected in the following degree programmes) |
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M.Sc. IBS, M.Sc. BWL, M.Sc. International Economics and Management, M.Sc. Management, M.Sc. Management Information Systems, M.Sc. Taxation, Accountingand Finance, M.Sc. Winfo, M.Sc. Wirtschaftspädagogik, M.Ed. Wirtschaftspädagogik |
Umfang QT (participation requirements): |
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Lernmaterialien, Literaturangaben (learning material, literature): |
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Teilnehmerbegrenzung (participant limit): |
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20 Personen |
Sonstige Hinweise (additional information): |
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All in- and out-class activities will be in English. Students who miss the first day without being
officially excused, will be unregistered from the course. |